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Monday, November 13 • 3:30pm - 4:00pm
The Tech Revolution: Increase Wholesale Efficiency

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Sales executive Mike Waterman will draw from his 20+ years of experience in the automotive industry to host a discussion that will enable attendees to discover the incentives of mobile and online resources for daily financing and wholesale operations. He will identify ways to integrate and create an all-in-one approach to better target new and existing untapped opportunities while saving time and resources. Finally, Mike will focus his insight into identifying integrated cost-savings solutions to reduce overhead while growing your bottom line, all with the tools every dealer currently possesses.

Session objectives:
  • Provide background and identify trends, challenges and opportunities in the current wholesale and financial landscape
  • Provide the benefits of an integrated mobile toolkit
    o Data rich
    o Expanded reach
    o Real-time opportunities and trends
    o Cost-savings
    o Cross-platform use
  • Provide real world examples of using mobile for advanced targeting of customers and opportunities
  • Provide easy to implement best practice takeaways:
    o How to identify your DNA (Dealerships Natural Ability)
    o How to identify and leverage your internal opportunities (Service Lane, CRM)
    o Sourcing- Where do top performing units come from?

Speakers
avatar for Mike Waterman

Mike Waterman

Senior Vice President, Sales, ACV Auctions
A 20-plus year veteran of the auto industry, Michael Waterman brings deep experience in market development, hiring top sales talent and working with dealerships to enhance their wholesale process. Prior to his arrival at ACV, Michael most recently served in product and sales mana... Read More →


Monday November 13, 2017 3:30pm - 4:00pm
Fiesta 8